Northern Ireland based Tick Tock Trading have been awarded exclusive rights throughout the UK and Ireland by American company, Shainware, to distribute their flagship eco jewellery and accessory brand, Shains.
The cool Shains range is based on recycled rubber bracelets, cuffs, necklaces, key rings and brooches punctured with with holes in to which interchangeable letters and icons are pressed. Coming in 12 cool colours, the range is aimed at children, tweens, teens and young adults.
Shains are available singly, or as starter kits that include both the jewellery or accessory item and the entire alphabet along with eye candy icons for added appeal.
Maire Gallen, who runs Tick Tock Trading says:
“Shains offer retailers a totally new innovative jewellery and accessory concept at reasonable price points. This is a young, fun and funky brand ideal for the gift, fashion and toy markets.”

Maire continues:
“The environmental ethos behind the Shains is an integral part of the brand, and a percentage of net profits are donated to worthy environmental organisations.”
Shains are totally environmentally friendly as not only are the products made of recycled and recyclable materials, so is all the packaging.
A comprehensive Marketing and PR campaign to promote the range is currently underway. For retailers interested in stocking Shains, Tick Tock Trading are currently offering a Retailer Starter Kit of assorted item.
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Editor’s Notes
About Tick Tock Trading
Tick Tock Trading are a young company with a mission to seek out the newest and most current lifestyle and gift products from around the Globe. With a discerning eye for innovation, style, and function, Tick Tock offer affordable, high-quality products from a variety of manufacturers.
Website: www.ticktocktrading.co.uk
About Shains
Shains was ideated by Ewa Martinoff who, while driving home in LA traffic from her corporate job, was musing over her laptop computer’s power cord ‘bundler’ which she had wrapped around her wrist. She had long ago realized that everyone should have a chance and voice to make their own statement and that this bracelet/power cord ‘bundler’ could be a great means to that end. The awareness of how much we consume and how valuable our resources are meant it couldn’t just be another product. A year later and many trials to ensure an eco-friendly product proposition, Shains debuted at stores in November 2007.
Tha name SHAINS began as an acronym (developed by Ewa and her daughter Natasha Martinoff) – State How Action Is a Necessary Solution. Ewa and Natasha quickly realized that the expanded version of this acronym was not going to an easily memorable statement, so ‘say it wear it mean it’, became their slogan while the name SHAINS stuck.
The team and advisors to the company incorporate over 50 years of toy and gift industry experience with brands that include Mattel Toys, Warner Bros, Hello Kitty, and Nestle, just to name a few.
- Shains are made of recycled materials
- Bracelets & Cuffs are made of recycled TPE (Thermoplastic Elastomer, a rubber)
- Elements are made of recycled ABS (Acrylonitrile Butadiene Styrene)
- Packaging is made of recycled papers
For media enquiries – contact suzieatcloverleafmarketing.co.uk